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Value Added Reseller Agreement
"I need a Value Added Reseller Agreement for my UAE-based software company to appoint a VAR in Dubai who will provide local technical support and customization services for our enterprise security software, with the agreement to commence on March 1, 2025."
1. Parties: Identification of the supplier/manufacturer and the VAR, including full legal names, addresses, and registration details
2. Background: Context of the agreement, brief description of the business relationship and parties' core activities
3. Definitions: Detailed definitions of key terms used throughout the agreement, including Products, Territory, Value-Added Services, etc.
4. Appointment and Territory: Scope of VAR appointment, territorial limitations, and exclusivity/non-exclusivity provisions
5. Rights and Obligations of VAR: Core responsibilities, performance requirements, reporting obligations, and service standards
6. Rights and Obligations of Supplier: Support, training, marketing assistance, and product supply commitments
7. Ordering and Delivery: Process for ordering products, delivery terms, acceptance procedures
8. Pricing and Payment Terms: Pricing structure, payment terms, currency, VAT handling, and invoice requirements
9. Intellectual Property Rights: IP ownership, licensing terms, and usage restrictions
10. Confidentiality: Protection of confidential information and trade secrets
11. Term and Termination: Duration of agreement, renewal terms, and termination rights
12. Post-Termination: Obligations and rights after agreement termination
13. Warranties and Indemnities: Product warranties, service guarantees, and mutual indemnification provisions
14. Governing Law and Dispute Resolution: UAE law governance and dispute resolution procedures
1. Marketing and Promotion: Detailed marketing obligations and co-branding requirements, used when marketing cooperation is significant
2. Training Requirements: Specific training obligations and certification requirements, included when products require technical expertise
3. Performance Targets: Detailed sales targets and performance metrics, used when specific performance levels are required
4. Insurance: Insurance requirements and coverage levels, included for high-value or high-risk products
5. Data Protection: Specific data protection and privacy requirements, necessary when handling personal data
6. Source Code Escrow: Software source code escrow provisions, included for software products
7. Export Control: Export control compliance requirements, needed for international trade
8. Anti-Corruption: Detailed anti-corruption and compliance provisions, important for international businesses
9. Force Majeure: Detailed force majeure provisions, important in uncertain market conditions
1. Schedule 1 - Products and Services: Detailed list of products and value-added services covered by the agreement
2. Schedule 2 - Territory Definition: Detailed description of authorized territory and any excluded areas
3. Schedule 3 - Pricing and Commission Structure: Detailed pricing lists, discount structures, and commission calculations
4. Schedule 4 - Service Level Requirements: Specific service level agreements and performance metrics
5. Schedule 5 - Technical Requirements: Technical specifications and certification requirements
6. Schedule 6 - Marketing Guidelines: Branding requirements and marketing guidelines
7. Schedule 7 - Support Services: Details of support services provided by supplier
8. Appendix A - Reporting Templates: Standard forms for regular reporting requirements
9. Appendix B - Operating Procedures: Detailed operational procedures and processes
Authors
Information Technology
Software and SaaS
Hardware and Electronics
Telecommunications
Industrial Equipment
Medical Devices
Automotive
Manufacturing
Professional Services
Distribution and Logistics
Educational Technology
Security Systems
Clean Technology
Financial Technology
Legal
Sales
Business Development
Operations
Finance
Compliance
Product Management
Channel Management
Commercial
Partner Relations
Distribution
Chief Executive Officer
Commercial Director
Sales Director
Channel Manager
Business Development Manager
Legal Counsel
Contracts Manager
Operations Director
Chief Technology Officer
Product Manager
Partner Relations Manager
Distribution Manager
Compliance Officer
Chief Financial Officer
Regional Sales Manager
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