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Logo License Agreement
"I need a Logo License Agreement for granting non-exclusive rights to a marketing agency to use our company logo across the EU for a 2-year digital marketing campaign starting March 2025, with strict quality control provisions and quarterly usage reporting requirements."
1. Parties: Identification of the licensor and licensee with full legal details
2. Background: Context of the agreement and confirmation of logo ownership
3. Definitions: Key terms including 'Logo', 'Territory', 'Term', 'Licensed Uses'
4. Grant of License: Scope of the license, including territory, duration, and permitted uses
5. License Fee: Payment terms, amounts, and schedule of payments
6. Quality Control: Standards for logo usage and approval processes
7. Protection of Rights: Provisions for protecting the logo's intellectual property rights
8. Duration and Termination: Term of agreement and circumstances for termination
9. Representations and Warranties: Parties' assurances regarding rights and authority
10. Liability and Indemnification: Allocation of risks and responsibilities
11. General Provisions: Standard legal clauses including notices, amendment process, and governing law
1. Sublicensing Rights: Include when licensee is permitted to sublicense the logo to third parties
2. Exclusivity Provisions: Include for exclusive license arrangements
3. Modification Rights: Include when licensee is permitted to modify the logo
4. Marketing and Promotion: Include specific terms for marketing usage when relevant
5. International Usage: Include for cross-border usage rights and restrictions
6. Digital Usage: Include specific provisions for digital and social media usage
7. Royalty Reporting: Include when agreement involves ongoing royalty payments
8. Change of Control: Include provisions regarding corporate changes or ownership transfers
1. Logo Specifications: Technical specifications, approved versions, and visual representation of the logo
2. Brand Guidelines: Detailed guidelines for logo usage, including color specifications, minimum size, clear space requirements
3. Approved Uses: List of specific approved uses and applications of the logo
4. Territory Schedule: Detailed description of geographic territories where usage is permitted
5. Fee Schedule: Detailed breakdown of license fees, payment terms, and royalty calculations if applicable
6. Approval Process: Detailed procedures for obtaining approval for logo usage
Authors
Retail
Manufacturing
Marketing and Advertising
Entertainment
Sports and Recreation
Technology
Education
Professional Services
Fashion and Apparel
Media and Publishing
Consumer Goods
Franchising
E-commerce
Non-Profit
Events and Hospitality
Legal
Marketing
Brand Management
Business Development
Intellectual Property
Commercial
Compliance
Creative Services
Corporate Communications
Licensing Operations
Brand Manager
Legal Counsel
Intellectual Property Lawyer
Marketing Director
Licensing Manager
Business Development Manager
Commercial Director
Franchise Manager
Creative Director
Corporate Counsel
Trademark Attorney
Chief Marketing Officer
Partnership Manager
Brand Protection Officer
Compliance Officer
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