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Distributor Reseller Agreement
"I need a Distributor Reseller Agreement for my Australian software company to appoint an exclusive distributor for our cybersecurity products in New Zealand, with the agreement starting January 2025 and including specific provisions for technical support and software updates."
1. Parties: Identifies and provides full legal details of the contracting parties
2. Background: Sets out the context of the agreement and basic premises of the business relationship
3. Definitions: Defines key terms used throughout the agreement
4. Appointment and Territory: Establishes the distributor's appointment, rights, and designated territory
5. Term and Renewal: Specifies the initial term, renewal conditions, and termination notice periods
6. Distribution Rights and Limitations: Details the scope of distribution rights, exclusivity terms, and any restrictions
7. Ordering and Delivery: Outlines the process for ordering products and delivery arrangements
8. Prices and Payment: Specifies pricing structure, payment terms, and invoicing procedures
9. Minimum Purchase Requirements: Sets out any minimum order quantities or revenue targets
10. Marketing and Promotion: Defines marketing obligations and usage of supplier's branding
11. Training and Support: Details the supplier's obligations for product training and ongoing support
12. Intellectual Property Rights: Addresses IP ownership, licensing, and usage rights
13. Confidentiality: Protects confidential information exchanged between parties
14. Warranties and Indemnities: Sets out product warranties and mutual indemnification obligations
15. Termination: Specifies termination rights, causes, and consequences
16. Post-Termination Obligations: Defines obligations and restrictions after agreement ends
17. General Provisions: Contains standard legal provisions including governing law, notices, and assignment
1. Product Customization: Include when distributor has rights to modify or customize products
2. Sub-distributors: Include when distributor is permitted to appoint sub-distributors
3. E-commerce Provisions: Include for online sales channels and restrictions
4. Data Protection: Include when significant customer data sharing is involved
5. Import/Export Controls: Include for international distribution arrangements
6. Service Level Requirements: Include when specific performance metrics apply
7. Insurance Requirements: Include when specific insurance coverage is mandatory
8. Source Code Escrow: Include for software distribution agreements
9. Change of Control: Include when restrictions on ownership changes are needed
1. Schedule 1 - Products: Detailed list of products covered by the agreement
2. Schedule 2 - Territory: Detailed description of geographical territory and any exclusions
3. Schedule 3 - Prices and Discount Structure: Current price lists and applicable discount tiers
4. Schedule 4 - Minimum Purchase Commitments: Detailed targets and measurement periods
5. Schedule 5 - Technical Specifications: Product specifications and technical requirements
6. Schedule 6 - Service Level Agreement: Detailed performance metrics and support requirements
7. Schedule 7 - Trademark Usage Guidelines: Specific rules for using supplier's trademarks
8. Appendix A - Reporting Templates: Standard forms for regular reporting requirements
9. Appendix B - Order Forms: Standard order forms and procedures
Authors
Technology and Software
Consumer Goods
Electronics
Industrial Equipment
Automotive
Healthcare and Medical Devices
Telecommunications
Manufacturing
Retail
Food and Beverage
Pharmaceuticals
Construction Materials
Legal
Sales
Commercial
Operations
Supply Chain
Compliance
Marketing
Business Development
Partner Relations
Finance
Distribution
Chief Commercial Officer
Sales Director
Channel Manager
Business Development Manager
Commercial Director
Legal Counsel
Contracts Manager
Operations Director
Distribution Manager
Partner Relations Manager
Chief Executive Officer
General Manager
Supply Chain Manager
Compliance Officer
Marketing Director
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