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Marketing Referral Agreement Template for Belgium

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Key Requirements PROMPT example:

Marketing Referral Agreement

"I need a Marketing Referral Agreement for my Belgian software company to establish a referral program with IT consultants who will refer enterprise clients to us, with a tiered commission structure ranging from 10-15% based on deal size and a minimum commitment of 5 referrals per quarter."

Document background
The Marketing Referral Agreement is essential for businesses operating in Belgium that wish to formalize their referral partnerships and establish clear terms for compensation and cooperation. This document is particularly relevant in today's interconnected business environment where partnerships and referral networks are crucial for growth. The agreement ensures compliance with Belgian law, including the Civil Code, Commercial Law, and GDPR requirements, while providing a structured framework for referral relationships. It covers key aspects such as referral processes, commission structures, data protection, and marketing guidelines. The document is designed to protect both parties' interests while facilitating business growth through structured referral programs. This type of agreement is particularly important in Belgium's multilingual business environment and must consider both local and EU regulatory requirements.
Suggested Sections

1. Parties: Identification of the referring party and the company receiving referrals, including full legal names and registered addresses

2. Background: Context of the agreement, business relationship, and purpose of the referral arrangement

3. Definitions: Key terms used throughout the agreement, including 'Qualified Referral', 'Referral Fee', 'Territory', etc.

4. Appointment and Scope: Nature of the referral relationship, scope of services, and territory covered

5. Referral Process: Detailed procedure for making and accepting referrals, including documentation requirements

6. Compensation: Structure of referral fees, payment terms, calculation methods, and payment schedule

7. Obligations of the Referring Party: Duties, responsibilities, and performance standards for the referring party

8. Obligations of the Company: Commitments regarding referral processing, service delivery, and communication

9. Intellectual Property: Usage rights for trademarks, logos, and marketing materials

10. Confidentiality: Protection of confidential information exchanged during the referral process

11. Data Protection: GDPR compliance and data handling requirements

12. Term and Termination: Duration of the agreement and conditions for termination

13. General Provisions: Standard legal clauses including governing law, notices, and entire agreement

Optional Sections

1. Non-Compete: Restrictions on competing activities, used when the referring party has access to sensitive business information

2. Training and Support: Details of training provided to the referring party, included when specific product knowledge is required

3. Marketing Materials: Guidelines for using marketing materials, included when the referring party will conduct active marketing

4. Performance Targets: Minimum referral requirements, included when specific performance levels are expected

5. Dispute Resolution: Specific procedures for resolving disputes, included when parties prefer alternative dispute resolution

6. Insurance Requirements: Insurance obligations, included when referral activities carry significant risks

7. Compliance with Laws: Specific regulatory compliance requirements, included for heavily regulated industries

Suggested Schedules

1. Schedule 1 - Referral Fee Structure: Detailed breakdown of commission rates, tiers, and calculation methods

2. Schedule 2 - Referral Process Flow: Step-by-step procedure for making and processing referrals

3. Schedule 3 - Approved Marketing Materials: List of pre-approved marketing materials and usage guidelines

4. Schedule 4 - Territory Definition: Detailed description of geographical or market segment boundaries

5. Schedule 5 - Service Level Agreement: Performance standards and response times for referral processing

6. Appendix A - Referral Form Template: Standard form for submitting referral information

7. Appendix B - Data Processing Agreement: GDPR-compliant data processing terms and procedures

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok成人版 | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions



































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Relevant Industries

Professional Services

Financial Services

Technology

Real Estate

Consulting

Healthcare

Education

Retail

E-commerce

Telecommunications

Insurance

Business Services

Relevant Teams

Legal

Marketing

Business Development

Sales

Compliance

Operations

Partner Relations

Commercial

Contract Administration

Data Protection

Relevant Roles

Business Development Manager

Marketing Director

Sales Manager

Channel Partner Manager

Legal Counsel

Compliance Officer

Partnership Manager

Commercial Director

Account Manager

Chief Marketing Officer

Business Strategy Manager

Operations Manager

Contract Administrator

Data Protection Officer

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks, 聽Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination, 聽Severance Pay, Governing Law, Entire Agreemen

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