Document background
The Non-Exclusive Reseller Agreement is essential for businesses looking to expand their distribution network in Canada while maintaining flexibility in their sales channels. This document is typically used when a supplier wants to authorize multiple resellers to sell their products in the same territory, creating a competitive distribution network. The agreement complies with Canadian federal and provincial commercial laws, including competition law requirements, and contains crucial provisions for protecting intellectual property rights, establishing pricing structures, and defining operational procedures. It's particularly valuable for businesses entering new markets or expanding their distribution channels without committing to exclusive arrangements, allowing for broader market penetration while maintaining control over product distribution and brand reputation.
