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Exclusive Sponsorship Agreement
"I need an Exclusive Sponsorship Agreement for my sports equipment company to become the official sponsor of a Premier League football club, with a three-year term starting January 2025 and including rights for both digital and physical advertising at the stadium."
1. Parties: Identification and details of the sponsor and sponsee
2. Background: Context of the agreement and brief description of parties' business activities
3. Definitions: Key terms used throughout the agreement
4. Sponsorship Rights: Detailed description of exclusive rights granted to sponsor
5. Term and Duration: Period of agreement including start and end dates
6. Financial Terms: Payment amounts, schedule, and method
7. Obligations of Parties: Detailed responsibilities of both sponsor and sponsee
8. Intellectual Property Rights: Usage rights, restrictions, and protections
9. Termination: Circumstances and process for ending agreement
1. Force Majeure: Provisions for unforeseen circumstances preventing performance of obligations
2. Anti-Ambush Marketing: Provisions preventing unauthorized marketing activities by third parties
3. Moral Rights: Protection against reputational damage and moral rights provisions
4. Data Protection: Provisions governing the handling and processing of personal data
1. Schedule 1 - Rights Package: Detailed breakdown of sponsorship rights and benefits
2. Schedule 2 - Brand Guidelines: Specifications for logo usage and brand representation
3. Schedule 3 - Payment Schedule: Detailed payment terms and milestone dates
4. Schedule 4 - Approval Process: Procedures for approving marketing materials
5. Appendix A - Artwork and Logos: Official brand assets and artwork files
6. Appendix B - Territory Map: Geographic scope of sponsorship rights
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