tiktok���˰�

The Affiliate Referral Agreement is essential for businesses operating in Hong Kong that wish to expand their market reach through partner-based marketing initiatives. This document is particularly relevant in today's digital economy where companies increasingly rely on affiliate networks for customer acquisition. The agreement comprehensively addresses key aspects required under Hong Kong law, including data privacy compliance, electronic transaction requirements, and marketing regulations. It is designed to protect both the principal company and affiliate partners by clearly defining the referral process, commission structures, and compliance obligations. The document is commonly used when establishing new affiliate marketing relationships or formalizing existing arrangements, ensuring all parties understand their rights, obligations, and the parameters of their commercial relationship.

1. Parties: Identifies and provides details of the principal company and the affiliate partner

2. Background: Sets out the context of the agreement, including the principal's business and the purpose of the affiliate arrangement

3. Definitions: Defines key terms used throughout the agreement, including 'Qualified Referrals', 'Commission', 'Tracking Method', etc.

4. Appointment and Scope: Establishes the affiliate's appointment, territory, and whether the relationship is exclusive or non-exclusive

5. Referral Process: Details the mechanism for making and tracking referrals, including technical requirements

6. Commission Structure: Specifies commission rates, calculation methods, and payment terms

7. Obligations of Principal: Sets out the principal's responsibilities, including tracking, reporting, and support

8. Obligations of Affiliate: Details the affiliate's duties, marketing requirements, and compliance obligations

9. Intellectual Property: Covers usage rights for trademarks, marketing materials, and other IP

10. Data Protection: Addresses PDPO compliance and data handling requirements

11. Term and Termination: Specifies agreement duration, renewal terms, and termination rights

12. Confidentiality: Protects confidential information exchanged during the relationship

13. General Provisions: Includes standard clauses like notices, amendments, governing law, etc.