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1. Revenue Sharing: Include when the partnership involves sharing revenue from marketing activities

2. Performance Metrics: Include when specific KPIs or performance targets are part of the agreement

3. Exclusivity: Include when parties agree to exclusive marketing arrangements

4. Social Media Guidelines: Include when partnership involves social media marketing

5. Influencer Management: Include when partnership involves influencer marketing

6. Cross-Border Marketing: Include when marketing activities extend beyond Hong Kong

7. Crisis Management: Include when dealing with high-risk or sensitive marketing activities

8. Customer Data Sharing: Include when parties will share customer databases or lists

1. Schedule 1 - Marketing Activities: Detailed list and description of agreed marketing activities

2. Schedule 2 - Brand Guidelines: Specific requirements for brand usage and visual identity

3. Schedule 3 - Fee Schedule: Detailed breakdown of costs, fees, and payment terms

4. Schedule 4 - Approval Matrix: Timeline and responsible parties for marketing approvals

5. Schedule 5 - Performance Metrics: Specific KPIs and measurement criteria

6. Appendix A - Creative Assets: List of approved logos, images, and creative materials

7. Appendix B - Contact Details: Key personnel and contact information for both parties

8. Appendix C - Compliance Checklist: Marketing compliance requirements and guidelines