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The Market Research Agreement is essential for organizations operating in Indonesia that need to conduct formal market research studies. This document is used when a company (the client) engages a professional market research agency to gather, analyze, and report on specific market data or consumer insights. The agreement must comply with Indonesian legal requirements, including the Civil Code (Kitab Undang-undang Hukum Perdata), data protection regulations, and relevant business conduct laws. It typically includes detailed specifications about research methodology, timelines, deliverables, data handling protocols, and confidentiality measures. This type of agreement is particularly important given Indonesia's complex business environment and the need for reliable market intelligence while ensuring legal compliance and protecting both parties' interests.

1. Parties: Identification of the research company and the client, including full legal names, registration numbers, and addresses

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Definitions of key terms used throughout the agreement, including technical research terminology

4. Scope of Services: Detailed description of the market research services to be provided, including methodology and objectives

5. Research Timeline: Specific timelines for different phases of the research, including milestones and delivery dates

6. Payment Terms: Fee structure, payment schedule, and any additional costs or expenses

7. Data Protection and Privacy: Obligations regarding data collection, processing, storage, and compliance with Indonesian data protection laws

8. Confidentiality: Provisions for protecting confidential information of both parties and research participants

9. Intellectual Property Rights: Ownership and usage rights of research findings, methodologies, and deliverables

10. Warranties and Representations: Guarantees regarding service quality, compliance with laws, and professional standards

11. Limitation of Liability: Limits on liability and indemnification provisions

12. Term and Termination: Duration of the agreement and conditions for termination

13. General Provisions: Standard legal clauses including governing law, dispute resolution, and notices