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Performance Appraisal For Marketing Executive Template for Indonesia

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Key Requirements PROMPT example:

Performance Appraisal For Marketing Executive

"I need a Performance Appraisal For Marketing Executive document that incorporates a 360-degree feedback system and includes specific KPIs for our digital marketing campaigns, suitable for our multinational company operating in Indonesia with quarterly review cycles starting January 2025."

Document background
The Performance Appraisal For Marketing Executive document serves as a critical tool for evaluating and documenting the performance of marketing professionals within organizations operating in Indonesia. This document is designed to comply with Indonesian labor laws, particularly Law No. 13 of 2003 on Manpower and Government Regulation No. 35 of 2021. It should be used during regular performance review cycles (typically annual or bi-annual) to assess marketing objectives, campaign performance, and professional development progress. The appraisal framework includes quantitative KPIs, qualitative assessments, and development planning, making it suitable for organizations of various sizes and industries operating within Indonesia's jurisdiction. The document helps ensure fair, transparent, and legally compliant performance evaluation processes while supporting career development and organizational growth objectives.
Suggested Sections

1. Employee Information: Details of the Marketing Executive including name, employee ID, department, and reporting manager

2. Appraisal Period: Specific time period covered by the performance review (e.g., annual, bi-annual)

3. Performance Criteria: Core competencies and KPIs being evaluated, including marketing-specific metrics, campaign performance, and general professional skills

4. Rating Scale: Definition and explanation of the rating system used for evaluation

5. Self-Assessment: Section for employee to provide their own performance evaluation and achievements

6. Manager Assessment: Evaluation and comments from the immediate supervisor

7. Development Plan: Future goals and areas for improvement

8. Final Rating and Recommendations: Overall performance rating and specific recommendations for the employee

9. Acknowledgment: Signatures of all parties involved in the appraisal process

Optional Sections

1. 360-Degree Feedback: Include when the organization uses multi-source feedback including peers, subordinates, and other stakeholders

2. Project-Specific Evaluation: Add when the employee has been involved in special projects during the review period

3. Performance-Related Compensation: Include when performance is directly tied to bonus or salary adjustments

4. Training Requirements: Add when specific training needs have been identified during the review period

5. Previous Period Comparison: Include when comparing performance against previous appraisal periods

Suggested Schedules

1. Schedule A: KPI Metrics Sheet: Detailed breakdown of Key Performance Indicators and their measurement criteria

2. Schedule B: Marketing Campaign Performance Template: Template for evaluating specific marketing campaign outcomes and metrics

3. Schedule C: Competency Framework: Detailed description of required competencies and their assessment criteria

4. Schedule D: Development Plan Template: Structured template for recording development goals and action plans

5. Schedule E: Performance Improvement Plan Template: Template to be used if performance improvement is required

6. Appendix 1: Rating Scale Guidelines: Detailed guidelines for applying the rating scale consistently

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok成人版 | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions



































Clauses


























Relevant Industries

Retail

E-commerce

Financial Services

Technology

Consumer Goods

Telecommunications

Healthcare

Education

Manufacturing

Professional Services

Media and Entertainment

Travel and Hospitality

Real Estate

Non-Profit Organizations

Automotive

Relevant Teams

Marketing

Digital Marketing

Brand Management

Product Marketing

Marketing Communications

Marketing Analytics

Public Relations

Corporate Communications

Sales

Human Resources

Customer Experience

Business Development

Relevant Roles

Marketing Executive

Digital Marketing Manager

Brand Manager

Marketing Coordinator

Marketing Communications Manager

Product Marketing Manager

Content Marketing Specialist

Social Media Manager

Marketing Analytics Manager

Campaign Manager

Regional Marketing Manager

Marketing Director

Chief Marketing Officer

Industries






Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks, 聽Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination, 聽Severance Pay, Governing Law, Entire Agreemen

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