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1. Parties: Identification of the Principal and Agent, including full legal names, registration details, and addresses
2. Background: Context of the agreement, brief description of the parties' businesses, and their intention to enter into an agency relationship
3. Definitions: Definitions of key terms used throughout the agreement, including Products, Territory, Customers, etc.
4. Appointment and Scope: Formal appointment of the agent, specification of exclusive/non-exclusive nature, and definition of territory
5. Agent's Rights and Obligations: Detailed description of agent's duties, including promotion, market reporting, and customer service obligations
6. Principal's Rights and Obligations: Principal's commitments regarding product supply, support, training, and information provision
7. Commission Structure: Detailed commission calculations, payment terms, and conditions for commission entitlement
8. Intellectual Property: Rules regarding use of trademarks, trade names, and other IP rights
9. Confidentiality: Obligations regarding confidential information and trade secrets
10. Term and Termination: Duration of agreement, notice periods, and grounds for termination
11. Post-Termination: Rights and obligations after termination, including compensation and return of materials
12. General Provisions: Standard clauses including governing law, jurisdiction, entire agreement, and amendments
1. Minimum Performance Requirements: Specific sales targets or KPIs, used when the principal wants to ensure minimum performance levels
2. Sub-Agents: Rules regarding appointment of sub-agents, needed if the agent might need to delegate duties
3. Non-Competition: Post-termination competition restrictions, included when protecting market position is crucial
4. Data Protection: GDPR compliance provisions, required when personal data processing is involved
5. Insurance: Insurance requirements, included when specific coverage is needed for high-value products
6. Compliance with Laws: Specific compliance obligations, important in regulated industries or high-risk markets
7. Training Requirements: Detailed training obligations, relevant for technical or complex products
8. Marketing and Advertising: Specific marketing requirements and approvals, used when brand control is important
1. Schedule 1 - Products: Detailed list of products/services covered by the agreement
2. Schedule 2 - Territory: Detailed description of geographical territory and any excluded areas
3. Schedule 3 - Commission Rates: Detailed commission structure, including any variations by product or customer type
4. Schedule 4 - Reporting Templates: Standard forms for regular reporting requirements
5. Schedule 5 - Performance Targets: Specific KPIs and measurement criteria
6. Appendix A - Principal's Trademarks: List of trademarks and usage guidelines
7. Appendix B - Customer List: List of existing customers and any special arrangements
8. Appendix C - Operating Procedures: Detailed operational procedures and requirements
Manufacturing
Consumer Goods
Industrial Equipment
Technology
Pharmaceuticals
Automotive
Fashion and Retail
Software and IT
Chemical Industry
Food and Beverage
Medical Devices
Construction Materials
Agricultural Products
Electronics
Legal
Commercial
Sales
International Business Development
Compliance
Operations
Contract Management
Business Development
Export
Corporate Affairs
Commercial Director
Business Development Manager
International Sales Manager
Legal Counsel
Contract Manager
Chief Executive Officer
Sales Director
Export Manager
General Counsel
Commercial Operations Manager
Regional Sales Director
International Business Development Director
Compliance Officer
Chief Commercial Officer
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