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✅ AI-superpowered contract drafting, collaboration & review

✅ Cloud-based practice management, extensive form libraries for UK legal processes, and integrated workflows for conveyancing and other practice areas

✅ Lawyer-supported AI and ML at the core of the platform

❌ Limited true AI capabilities, focused on automation rather than generative AI

✅ Enterprise-grade security measures in place

✅ Enterprise-grade security measures

✅ Compliant with major security standards, ISO27001 and SOC2

✅ ISO27001 certified

✅ You own the IP of your data. We don't train our models on your data. None of our partners train their models on your data.

✅ UK-based data centers for data sovereignty

❓ Multiple authentication options (coming soon) (request this feature)

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✅ Multiple authentication options including 2FA

✅ Granular user permissions and access control features (document level, project level, organization level, party level)

✅ Granular user permissions system

✅ Compliant with GDPR and other privacy regulations

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✅ GDPR compliant and SRA-aligned functionality

✅ Industry-leading AI-assisted contract drafting capabilities (all expected provisions and sections over 20 pages)

❓ Form-based document creation rather than true AI drafting

✅ Built-in real-time collaboration features just like Office365 or Google Docs (No need to download your red-lined version, and make it editable, then send it on - it's all doable within Genie)

❓ Basic collaboration features for internal team members

✅ Powerful AI-driven contract analysis, red/amber/green flag reviews every clause (industry-leading improvements coming in 2025)

❌ No AI-powered contract review capabilities

✅ Manage your projects and organise your own template and clause library

✅ Cloud-based practice management, extensive form libraries for UK legal processes, and integrated workflows for conveyancing and other practice areas

❓ No 'dumb' automated workflows. Agentic workflows coming in 2025

✅ Comprehensive workflow management for legal processes

✅ Full numbering support + AI auto-styling and formatting (coming soon)

✅ Supports legal styling and formatting in generated documents

❓ Not integrated with legal and business tools beyond full .docx compatibility. If you can use a word doc with it, you can use Genie with it.

✅ Integrations with Land Registry, HMRC, and other UK legal services

❓ Just export to .docx and use your existing provider (request this feature)

✅ Integration with various e-signature providers

✅ Company and user level reporting and analytics (on request)

✅ Extensive practice management reporting and financial analytics

✅ AI-powered document assembly

✅ Traditional template-based document assembly through forms and precedents

✅ Market-leading AI-powered document editing: Ask Genie to edit your styling, reformat a table, or suggestion new clause text. As tracked changes, and private per party. Genie assists with and automates entire workflows, it doesn't just produce text responses.

❌ No AI-powered document editing capabilities

❓ Top-level AI Legal Research available as AI chat within the legal document, some prompting required (request this feature)

❌ No integrated legal research capabilities

✅ Negotiation tools for multi-party clause-by-clause agreements

❌ No specialized negotiation tools

❓ No advanced data extraction or OCR capabilities (request this feature)

✅ Some OCR capabilities for scanning documents into the system

✅ Mobile-optimised Web App

❓ Limited mobile access to core functionality

❓ Coming soon (request this feature)

❓ Limited cloud storage integrations, primarily focused on internal document management

✅ Community clause library available for creating modular contracts

❌ No community clause library

Coming soon - ✅ A library of your private clauses usable only by your legal team

❓ Limited precedent management rather than true clause library

✅ Community template library available to create modular contracts

❌ No community template library

✅ Bring your own library of private templates usable only by your legal team, within Genie

✅ Extensive form libraries and precedents for UK legal processes

✅ Seamless integration with Microsoft Word, full styling, tables, formatting compatibility

✅ Integration with Microsoft Word for document generation

✅ No known issues (Pre-formatted templates, consistent formatting, tables, cross-version compatibility)

❓ Some issues reported when making manual edits to system-generated documents

✅ Generally positive reviews

❓ User interface dated on some products; complex implementation; steep learning curve

✅ Multiple support channels available including phone, whatsapp, email and live chat

✅ Phone, email, and ticket-based support

✅ Available with our custom plans

✅ Available for larger implementations

✅ For our custom plans, get setup within 3 days with a guided onboarding plan

❓ Structured implementation process typically taking several weeks

✅ Established AI-focused legal tech company

✅ 1988 - Long-established legal technology provider in the UK market

✅ Founded in 2017, deep AI integration from inception. A thick layer built with AI specialists and senior lawyers to ensure the models produce high quality legally customised outputs

❓ Primarily web-based platform with some desktop components

✅ Our AI models are built using proprietary intelligence and research supported by UCL, Imperial College London and Oxford University. Rigorous testing process to ensure the outputs are accurate

✅ Over 110,000 companies have registered to use the Genie platform in total, including 11 FTSE100 firms, 20 Global200 firms, a number of top US banks, and two of the ‘big four’ UK supermarket chains.

✅ Used by over 5,000 UK law firms

✅ 3rd party and proprietary AI models

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✅ Cloud-based (SaaS)

✅ Suitable for in-house legal, law firms, and SMEs

✅ UK law firms, particularly small to mid-sized practices

✅ Built as a platform which is versatile across various industries. Focus areas are construction, manufacturing, consultancy and legal services.

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✅ Strong in conveyancing, private client, and litigation practice areas

✅ 120+ jurisdictions including the UK, California, Texas, India, Australia, South Africa, Singapore, France, and Germany.

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❓ Primarily focused on England & Wales with some Scottish coverage

✅ Generous free plan. Transparent subscription plans to suit different needs. Custom plans for orgs handling more than 10 documents per month.

❓ Subscription-based pricing typically £75-200 per user per month depending on modules

✅ Offers SLAs for custom plans, specifics not public

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✅ 99.5% uptime guarantee for cloud services

✅ Fortnightly legal prompt training sessions from ex-Clifford Chance Legal Engineers;

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There's also an active Slack community ()

Community & events: ✅ Regular user groups, annual customer conferences, and regional events for legal customersTraining: ✅ Comprehensive documentation, training sessions, and user guidesPrompt Training: ❌ No AI prompt training (not applicable to their products)

Self-Serve: ✅ 1-click, no email address required, no card required
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Sales: ✅ 2-3 weeks from pilot to full team adoption

Self-serve: ❌ No immediate self-serve option; requires formal implementationSales: ❓ Typically 4-8 weeks from purchase to implementation

✅ Simple 3-step process: try with your document, explore your scenarios, receive 360° assessment

✅ 1-2 weeks from agreement to full implementation

Pilot: ❓ Formal implementation process rather than quick self-serve pilotImplementation Timeline: ❓ 4-8 weeks typical implementation timeline

✅ Consultative, transparent pricing, no hard selling

❓ Traditional B2B sales cycle with demonstrations and proposals

✅ Firefish reduced contract review time by 50%, from 2.5 hrs to 1.25 hrs per document, saving 15+ hrs weekly per person

✅ Case studies highlighting efficiency gains in conveyancing processes and compliance management

✅ Average 60% time savings on contract drafting; 50% reduction in review cycles; ROI typically 3x cost

❓ Metrics focus on overall practice efficiency rather than specific document time savings