The Market Research Agreement is essential when engaging professional research services in Singapore. It defines the parameters of market research projects, ensuring compliance with Singapore's PDPA and research industry standards. This document is crucial for protecting both parties' interests, establishing clear deliverables, and maintaining data protection compliance. It should be used whenever a company commissions formal market research, covering aspects from methodology and timeline to data handling and intellectual property rights. The agreement's structure reflects Singapore's legal framework while incorporating international best practices in market research.
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1. Parties: Identification and details of the contracting parties - the research provider and the client
2. Background: Context of the agreement and brief description of the research project
3. Definitions: Key terms used throughout the agreement
4. Scope of Services: Detailed description of research services to be provided
5. Data Protection and Privacy: PDPA compliance obligations and data handling procedures
6. Intellectual Property Rights: Ownership and usage rights of research outputs and materials
7. Confidentiality: Protection of confidential information and trade secrets
8. Payment Terms: Fees, payment schedule, and invoicing details
9. Term and Termination: Duration and termination provisions
1. Service Levels: Performance metrics and standards for complex research projects requiring specific quality standards
2. International Data Transfer: Cross-border data transfer provisions for research involving international data collection or processing
3. Subcontracting: Terms for engaging third-party service providers when parts of research may be outsourced
4. Insurance: Insurance requirements and coverage for high-value or high-risk research projects
1. Research Methodology: Detailed research approach, methodology, and timeline
2. Fee Schedule: Detailed breakdown of fees and payment milestones
3. Data Processing Agreement: Detailed terms for handling personal data under PDPA
4. Service Level Agreement: Detailed performance metrics and remedies
5. Research Team: Key personnel involved in the project
6. Compliance Requirements: Specific regulatory or industry standards to be followed
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