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1. Parties: Identification of the service provider (designer) and the client with full legal details
2. Background: Context of the agreement and relationship between parties
3. Definitions: Key terms used throughout the agreement
4. Scope of Services: Detailed description of the graphic design services covered under the retainer
5. Term and Renewal: Duration of the retainer agreement and renewal terms
6. Payment Terms: Monthly retainer fee, payment schedule, and additional costs
7. Service Delivery: Turnaround times, revision processes, and delivery specifications
8. Intellectual Property Rights: Ownership and licensing of created works
9. Confidentiality: Protection of confidential information and trade secrets
10. Client Obligations: Client's responsibilities including provision of materials and feedback
11. Data Protection: GDPR compliance and data handling procedures
12. Termination: Conditions and process for ending the agreement
13. Dispute Resolution: Process for handling disagreements and jurisdiction
14. General Provisions: Standard legal clauses including notices, amendments, and governing law
1. Non-Compete: Restrictions on working with competitors, used when dealing with sensitive industries or unique design requirements
2. Service Level Agreement: Specific performance metrics and standards, used for more complex or high-volume relationships
3. International Usage: Terms for international use of designs, needed when client operates in multiple jurisdictions
4. Subcontracting: Terms for using subcontractors or additional designers, relevant for larger agencies
5. Insurance Requirements: Specific insurance coverage requirements, important for high-value projects
6. Portfolio Rights: Terms for using completed work in designer's portfolio, important for promotional purposes
7. Crisis Management: Procedures for handling urgent requests or emergency situations
1. Schedule A - Service Specifications: Detailed breakdown of included design services and deliverables
2. Schedule B - Fee Structure: Detailed pricing, including retainer fees and additional service rates
3. Schedule C - Service Level Requirements: Specific turnaround times and quality standards
4. Schedule D - Brand Guidelines: Client's branding requirements and style guides
5. Schedule E - Communication Protocols: Procedures for project requests, feedback, and approvals
6. Appendix 1 - Sample Request Form: Template for submitting design requests under the retainer
7. Appendix 2 - Technical Specifications: File formats, resolution requirements, and technical standards
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