The Joint Promotion Agreement is a crucial document for businesses operating in Canada who wish to collaborate on marketing and promotional initiatives. It serves as a comprehensive framework for managing joint promotional activities while protecting each party's interests and ensuring compliance with Canadian federal and provincial regulations. This agreement is particularly valuable when companies want to leverage each other's brand strength, market presence, or resources for mutual benefit. The document addresses key aspects such as intellectual property rights, cost-sharing, operational responsibilities, and regulatory compliance, including adherence to Canadian competition laws, advertising standards, and privacy regulations. It's commonly used for co-branded campaigns, joint marketing initiatives, cross-promotional activities, and shared advertising ventures, providing clear guidelines for collaboration while minimizing legal and operational risks.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Your data doesn't train Genie's AI
You keep IP ownership聽of your docs
1. Parties: Identification of the parties entering into the agreement
2. Background: Context of the joint promotion and the parties' objectives
3. Definitions: Key terms used throughout the agreement
4. Scope of Promotion: Detailed description of the joint promotional activities and campaign objectives
5. Term and Territory: Duration of the agreement and geographical scope of the promotion
6. Intellectual Property Rights: Rights, licenses, and restrictions regarding use of each party's brands and materials
7. Promotional Materials: Process for creation, approval, and use of promotional materials
8. Operational Responsibilities: Each party's specific duties and obligations in executing the promotion
9. Financial Terms: Cost sharing, payment terms, and financial responsibilities
10. Compliance with Laws: Obligations to comply with relevant laws and regulations
11. Representations and Warranties: Standard legal assurances from each party
12. Indemnification: Protection against losses caused by the other party
13. Termination: Circumstances and process for ending the agreement
14. Post-Termination Obligations: Continuing obligations after agreement ends
15. General Provisions: Standard legal clauses including notices, governing law, etc.
1. Digital Marketing: Specific provisions for online promotional activities and compliance with digital marketing laws
2. Data Protection and Privacy: Required when customer data will be collected or shared between parties
3. Third-Party Contractors: Rules for engaging and managing external vendors or agencies
4. On-Premise Promotions: Specific requirements for in-store or physical location promotions
5. Social Media: Guidelines for social media marketing and influencer engagement
6. Contest Rules: Required when the promotion includes contests or sweepstakes
7. Force Majeure: Provisions for handling unforeseen circumstances affecting the promotion
1. Schedule A - Promotion Details: Detailed description of promotional activities, timelines, and deliverables
2. Schedule B - Brand Guidelines: Specific requirements for use of parties' brands and marks
3. Schedule C - Budget and Cost Allocation: Detailed breakdown of promotional costs and responsibility split
4. Schedule D - Approval Process: Procedures and timelines for approving promotional materials
5. Schedule E - Performance Metrics: KPIs and measurement criteria for the promotion's success
6. Schedule F - Territory Map: Geographical boundaries of the promotion if territory-specific
7. Appendix 1 - Contact Details: Key personnel and their roles for both parties
Find the exact document you need
Digital Advertising Contract
A Canadian-law governed agreement for digital advertising services, establishing terms between advertising providers and clients while ensuring compliance with Canadian privacy and advertising regulations.
Download
Marketing Representation Agreement
A Canadian-law governed agreement establishing terms for marketing representation services, including territorial rights, compensation, and compliance requirements.
Download
Marketing Manager Contract
A comprehensive employment agreement for Marketing Manager positions in Canada, ensuring compliance with federal and provincial employment standards while defining marketing-specific responsibilities and obligations.
Download
Freelance Marketing Contract
A Canadian-law governed contract establishing terms between a client and freelance marketing professional, covering services, payments, and compliance requirements.
Download
Freelance Digital Marketing Contract
A Canadian-law governed contract establishing terms and conditions for freelance digital marketing services, including scope, deliverables, and compliance requirements.
Download
Sales And Marketing Contract
A comprehensive Canadian Sales and Marketing Contract governing the provision of sales and marketing services, ensuring compliance with federal and provincial regulations.
Download
Joint Promotion Agreement
A Canadian-law governed agreement establishing terms for collaborative promotional activities between two or more parties, including campaign execution, brand usage, and regulatory compliance.
Download
Digital Advertising Agreement
Canadian-law governed agreement for digital advertising services, covering campaign management, performance metrics, and compliance requirements.
Download
Brand Promotion Agreement
A Canadian-law governed agreement establishing terms for brand promotion activities, including promotional rights, usage guidelines, and compliance requirements.
Download
Advertising Sales Contract
A Canadian-law governed agreement establishing terms for advertising sales and services, including campaign specifications, payments, and regulatory compliance.
Download
Marketing Sales Agreement
A Canadian-law governed agreement establishing marketing and sales service terms between a company and its marketing partner, ensuring compliance with federal and provincial regulations.
Download
Marketing Referral Agreement
A Canadian-law governed agreement establishing terms and conditions for business referral arrangements, including compensation and compliance requirements.
Download
Cross Marketing Agreement
A Canadian-law governed agreement establishing terms for collaborative marketing activities between two or more parties, including brand usage, cost sharing, and regulatory compliance.
Download
Marketing Rights Agreement
A Canadian law agreement governing the grant of marketing rights between parties, including terms for brand promotion, territorial rights, and regulatory compliance.
Download
Marketing Commission Agreement
A Canadian-law governed agreement establishing commission-based marketing arrangements between a company and its marketing representatives.
Download
Cooperative Marketing Agreement
A Canadian-law governed agreement establishing terms for collaborative marketing efforts between parties, including resource sharing, campaign coordination, and compliance requirements.
Download
Advertising Sales Agreement
A Canadian-law governed agreement establishing terms for advertising services, including placement, pricing, and regulatory compliance.
Download
Marketing License Agreement
A Canadian-law governed agreement granting rights to use marketing materials and intellectual property for promotional purposes, with defined usage terms and compliance requirements.
Download
Exclusive Marketing Agreement
A Canadian-law governed agreement establishing exclusive marketing rights between a business and marketing provider, defining terms, obligations, and territorial exclusivity.
Download
Social Media Marketing Agreement
A Canadian-law governed agreement establishing terms for social media marketing services, including content management, performance metrics, and regulatory compliance.
Download
Contract For Marketing Services
A Canadian-law governed agreement establishing terms and conditions for marketing services, including scope, deliverables, and compliance requirements.
Download
Advertising Service Agreement
A Canadian-law governed agreement between an advertising agency and client defining advertising service terms, deliverables, and compliance requirements.
Download
Marketing Partnership Agreement
A Canadian-law governed agreement establishing terms and conditions for marketing partnerships between organizations, ensuring regulatory compliance and mutual benefit.
Download
Sales And Marketing Agency Agreement
A Canadian-law governed agreement establishing terms between a company and its sales/marketing agent, including scope, compensation, and obligations.
Download
Advertising Agency Agreement
A Canadian-law governed agreement establishing the terms and conditions between an advertising agency and client for the provision of advertising and marketing services.
Download
骋别苍颈别鈥檚 Security Promise
Genie is the safest place to draft. Here鈥檚 how we prioritise your privacy and security.
Your documents are private:
We do not train on your data; 骋别苍颈别鈥檚 AI improves independently
All data stored on Genie is private to your organisation
Your documents are protected:
Your documents are protected by ultra-secure 256-bit encryption
We are ISO27001 certified, so your data is secure
Organizational security:
You retain IP ownership of your documents and their information
You have full control over your data and who gets to see it