Agency Client Contract

Agency Client Contract Template for New Zealand

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Key Requirements PROMPT example:

"I need an Agency Client Contract for my digital marketing agency in Auckland, New Zealand, providing social media management and content creation services starting March 2025, with monthly performance reporting requirements and IP rights provisions for created content."

Document background

The Agency Client Contract serves as a foundational document for establishing professional agency relationships in New Zealand. It is specifically designed for situations where an agency provides professional services to a client, requiring a clear framework for service delivery, compensation, and mutual obligations. This contract type is essential for businesses operating in New Zealand's service sector, ensuring compliance with local legislation including the Fair Trading Act 1986, Privacy Act 2020, and Contract and Commercial Law Act 2017. The document is particularly valuable for managing long-term agency relationships, protecting intellectual property, maintaining confidentiality, and establishing clear performance expectations. It incorporates necessary provisions for both standard and specialized agency services, making it adaptable to various business contexts while maintaining legal compliance.

Suggested Sections

1. Parties: Identifies and provides full legal details of the agency and the client

2. Background: Sets out the context of the agreement and the parties' intentions

3. Definitions: Defines key terms used throughout the agreement

4. Appointment and Scope: Establishes the agency appointment and defines the scope of services

5. Term: Specifies the duration of the agreement, including start date and renewal provisions

6. Agency Services: Details the specific services to be provided by the agency

7. Fees and Payment: Outlines the fee structure, payment terms, and invoicing procedures

8. Agency Obligations: Lists the agency's responsibilities and service standards

9. Client Obligations: Specifies the client's responsibilities and requirements

10. Intellectual Property: Addresses ownership and usage rights of intellectual property

11. Confidentiality: Sets out confidentiality obligations and information handling requirements

12. Liability and Indemnity: Defines liability limits and indemnification provisions

13. Termination: Specifies circumstances and procedures for ending the agreement

14. General Provisions: Contains standard legal provisions including notices, governing law, and dispute resolution

Optional Sections

1. Performance Metrics: Defines KPIs and performance measurement criteria - include when specific performance standards are required

2. Exclusivity: Establishes exclusive agency rights - include when the agency has exclusive rights in certain areas or markets

3. Insurance: Details required insurance coverage - include for high-risk or regulated industries

4. Data Protection: Specific provisions for handling personal data - include when significant personal data processing is involved

5. Subcontracting: Rules for engaging subcontractors - include when subcontracting may be needed

6. Territory: Defines geographical scope - include when services are limited to specific regions

7. Competition Restrictions: Non-compete and non-solicitation provisions - include when protecting market position is crucial

8. Force Majeure: Provisions for unforeseen circumstances - include for long-term or high-value contracts

Suggested Schedules

1. Schedule 1 - Services Description: Detailed description of all services to be provided

2. Schedule 2 - Fee Schedule: Comprehensive breakdown of fees, rates, and payment structures

3. Schedule 3 - Service Levels: Specific service level agreements and performance standards

4. Schedule 4 - Key Personnel: Details of key team members and their roles

5. Schedule 5 - Client Materials: List of materials and information to be provided by the client

6. Appendix A - Reporting Templates: Standard templates for regular reporting

7. Appendix B - Communication Protocols: Agreed procedures for routine and urgent communications

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok��˰� | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co

Relevant legal definitions

Clauses

Relevant Industries

Advertising and Marketing

Public Relations

Real Estate

Media and Entertainment

Professional Services

Management Consulting

Creative Services

Digital Marketing

Sales and Distribution

Business Development

Technology Services

Event Management

Relevant Teams

Legal

Commercial

Business Development

Account Management

Operations

Finance

Compliance

Risk Management

Procurement

Client Services

Relevant Roles

Chief Executive Officer

Managing Director

Business Development Manager

Account Director

Legal Counsel

Commercial Manager

Operations Director

Contract Manager

Agency Principal

Client Services Director

Procurement Manager

Risk Manager

Compliance Officer

Finance Director

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