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1. Digital Marketing Services: Specific provisions for digital marketing and online advertising services, include when digital services are part of the scope

2. Media Buying Services: Terms specific to media purchasing and placement services, include when media buying is part of the scope

3. Performance Metrics: KPIs and performance measurement criteria, include when specific performance targets are required

4. Data Protection and Privacy: Detailed data handling and privacy requirements, include when personal data processing is significant

5. International Advertising: Provisions for cross-border advertising activities, include when campaigns extend beyond Malaysia

6. Exclusivity: Terms regarding exclusive agency appointment, include when exclusive rights are granted

7. Social Media Management: Specific terms for social media account management and content creation, include when social media is a key component

8. Crisis Management: Procedures for handling advertising-related controversies or public relations issues, include for high-profile clients

1. Schedule 1: Service Specifications: Detailed breakdown of advertising services, deliverables, and timelines

2. Schedule 2: Fee Structure: Detailed pricing, commission rates, and payment terms

3. Schedule 3: Key Personnel: List of key team members from both parties and their roles

4. Schedule 4: Approval Matrix: Decision-making hierarchy and approval thresholds

5. Schedule 5: Brand Guidelines: Client's branding requirements and style guides

6. Schedule 6: Service Level Agreement: Performance standards and response time requirements

7. Appendix A: Creative Brief Template: Standard format for campaign briefs and requirements

8. Appendix B: Report Templates: Standard formats for campaign performance reporting