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1. Performance Metrics and KPIs: Detailed metrics for measuring campaign success, used when specific performance targets are crucial

2. Social Media Management: Specific provisions for social media handling, including account access and content approval processes

3. Crisis Management: Procedures for handling marketing-related crises or negative publicity

4. Compliance with Industry Regulations: Special compliance requirements for regulated industries (e.g., financial services, healthcare)

5. International Marketing Provisions: Additional terms for cross-border marketing activities

6. Subcontractor Terms: Rules regarding use of subcontractors or third-party service providers

7. Brand Guidelines Compliance: Specific requirements for adherence to client's brand guidelines

8. Marketing Budget Management: Detailed procedures for handling and reporting on marketing budgets

9. Personnel Requirements: Specific staffing requirements or key personnel provisions

1. Schedule A - Scope of Services: Detailed breakdown of marketing services, deliverables, and timelines

2. Schedule B - Fee Structure: Comprehensive fee breakdown, including rate cards and payment milestones

3. Schedule C - Service Level Agreement: Specific performance standards, response times, and quality metrics

4. Schedule D - Approved Subcontractors: List of pre-approved third-party service providers

5. Schedule E - Brand Guidelines: Client's branding requirements and usage guidelines

6. Schedule F - Reporting Templates: Standard formats for performance reports and analytics

7. Appendix 1 - Contact Details: Key contact information for both parties

8. Appendix 2 - Campaign Brief Template: Standard template for new campaign briefs

9. Appendix 3 - Approval Process Flowchart: Visual representation of content approval workflow