The Endorsement Agreement is essential for businesses operating in Switzerland that wish to engage individuals or entities for brand promotion and endorsement services. This document is particularly relevant in today's market where influencer marketing and celebrity endorsements play a crucial role in brand promotion. The agreement must comply with Swiss law, particularly the Swiss Code of Obligations and Swiss advertising regulations, while protecting both parties' interests. It covers key aspects such as scope of services, compensation, intellectual property rights, approval processes, and termination rights. The document is especially important given Switzerland's strict regulations on advertising claims and personality rights protection, requiring careful consideration of compliance requirements and risk management strategies.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Your data doesn't train Genie's AI
You keep IP ownership聽of your docs
1. Parties: Identification of the endorser and the company, including their legal status and addresses
2. Background: Context of the agreement and brief description of the parties' business/status
3. Definitions: Key terms used throughout the agreement, including Products, Territory, Term, and Endorsement Services
4. Appointment and Scope: Terms of appointment and detailed scope of endorsement services
5. Term and Renewal: Duration of the agreement and any renewal provisions
6. Endorsement Obligations: Specific duties and commitments of the endorser
7. Company Obligations: Responsibilities of the company including product provision and support
8. Compensation: Fee structure, payment terms, and any performance-based compensation
9. Intellectual Property Rights: Usage rights, licenses, and protection of trademarks and other IP
10. Approval Rights: Process for approving endorsement content and materials
11. Exclusivity and Restrictions: Competitive restrictions and exclusive rights granted
12. Representations and Warranties: Standard and specific warranties from both parties
13. Morality and Compliance: Behavioral standards and compliance requirements
14. Termination: Termination rights and consequences
15. Confidentiality: Protection of confidential information
16. General Provisions: Standard boilerplate clauses including governing law and jurisdiction
1. Social Media Requirements: Specific provisions for social media engagement and requirements, used when digital promotion is part of the endorsement
2. Personal Appearances: Details of required appearances at events or promotions, included when in-person appearances are part of the deal
3. Product Development: Terms for endorser's involvement in product development or design, used when endorser contributes to product creation
4. International Usage: Specific provisions for multiple territories, included when endorsement extends beyond Switzerland
5. Crisis Management: Procedures for handling PR issues or controversies, important for high-profile endorsements
6. Creative Services: Terms for additional creative input or content creation, used when endorser provides creative services
7. Performance Metrics: Specific KPIs and measurement criteria, included when compensation is performance-based
1. Schedule 1 - Endorsement Services: Detailed description of all required endorsement activities and deliverables
2. Schedule 2 - Compensation Details: Detailed breakdown of fees, royalties, and payment structures
3. Schedule 3 - Approved Products: List of products/services covered by the endorsement
4. Schedule 4 - Brand Guidelines: Company's branding requirements and usage guidelines
5. Schedule 5 - Approval Process: Detailed procedures for content approval and timelines
6. Schedule 6 - Territory Specifications: Detailed description of geographical scope and any territory-specific requirements
7. Appendix A - Social Media Guidelines: Specific requirements for social media posts and engagement
8. Appendix B - Personal Appearance Requirements: Details of required appearances, including timing and nature of appearances
Find the exact document you need
Charity Sponsorship Agreement
Swiss law-governed agreement establishing sponsorship terms between a corporate sponsor and charitable organization, defining support provided and benefits received.
Download
Sponsorship Partnership Agreement
A Swiss law-governed agreement establishing terms and conditions for sponsorship partnerships, including rights, obligations, and commercial terms between sponsors and rights holders.
Download
Sponsorship Contract
A Swiss law-governed agreement establishing sponsorship terms, rights, and obligations between sponsor and sponsee.
Download
Endorsement Agreement
A Swiss-law governed contract establishing terms and conditions for brand endorsement services, including rights, obligations, and compensation.
Download
骋别苍颈别鈥檚 Security Promise
Genie is the safest place to draft. Here鈥檚 how we prioritise your privacy and security.
Your documents are private:
We do not train on your data; 骋别苍颈别鈥檚 AI improves independently
All data stored on Genie is private to your organisation
Your documents are protected:
Your documents are protected by ultra-secure 256-bit encryption
We are ISO27001 certified, so your data is secure
Organizational security:
You retain IP ownership of your documents and their information
You have full control over your data and who gets to see it