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Marketing Agency Client Contract Template for Indonesia

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Key Requirements PROMPT example:

Marketing Agency Client Contract

"I need a Marketing Agency Client Contract for my e-commerce company in Indonesia that focuses heavily on digital marketing services, including social media management and content creation, with clear KPI requirements and monthly reporting obligations."

Document background
The Marketing Agency Client Contract is essential for businesses seeking to formalize their marketing service relationships in Indonesia. This document is used when a company engages a marketing agency to provide professional marketing services, ensuring compliance with Indonesian regulations including the Civil Code (KUHPerdata), Consumer Protection Law, and Electronic Information and Transactions Law. The contract comprehensively covers service scope, deliverables, intellectual property rights, data protection, payment terms, and performance metrics. It's specifically structured to address unique aspects of Indonesian business culture and regulatory requirements, while protecting both agency and client interests in the marketing relationship. The agreement is particularly important given Indonesia's complex regulatory environment and the need to ensure marketing activities comply with local cultural and religious sensitivities.
Suggested Sections

1. Parties: Identification of the marketing agency and the client, including their legal names, registration numbers, and addresses

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Key terms used throughout the agreement

4. Scope of Services: Detailed description of marketing services to be provided by the agency

5. Term and Renewal: Duration of the agreement and conditions for renewal

6. Agency Obligations: Key responsibilities and commitments of the marketing agency

7. Client Obligations: Key responsibilities and commitments of the client

8. Approval Process: Procedures for client review and approval of marketing materials

9. Fees and Payment Terms: Compensation structure, payment schedule, and related terms

10. Intellectual Property Rights: Ownership and usage rights of marketing materials and creative works

11. Confidentiality: Protection of confidential information exchanged during the relationship

12. Data Protection: Compliance with data protection laws and handling of personal information

13. Termination: Conditions and procedures for ending the agreement

14. Limitation of Liability: Extent and limitations of each party's liability

15. Dispute Resolution: Procedures for resolving conflicts between parties

16. Governing Law: Specification of Indonesian law as governing law and jurisdiction

Optional Sections

1. Performance Metrics: Specific KPIs and performance measurement criteria - include when the client requires specific measurable outcomes

2. Social Media Management: Specific terms for social media account management and content - include when social media services are part of the scope

3. Third-Party Vendors: Terms regarding engagement and management of third-party suppliers - include when external vendors will be involved

4. International Marketing: Additional terms for cross-border marketing activities - include when marketing will extend beyond Indonesia

5. Crisis Management: Procedures for handling marketing-related crises - include for high-risk or public-facing campaigns

6. Non-Compete: Restrictions on working with competing clients - include when exclusivity is required

7. Insurance: Specific insurance requirements - include for high-value contracts or high-risk activities

8. Compliance with Religious/Cultural Requirements: Specific provisions for compliance with Indonesian religious and cultural norms - include for sensitive markets or products

Suggested Schedules

1. Schedule A - Scope of Services: Detailed breakdown of specific marketing services, deliverables, and timelines

2. Schedule B - Fee Structure: Detailed pricing, payment terms, and any variable fee arrangements

3. Schedule C - Key Personnel: List of key team members from both parties and their roles

4. Schedule D - Brand Guidelines: Client's branding requirements and guidelines

5. Schedule E - Approval Matrix: Detailed workflow for approvals and turnaround times

6. Schedule F - Performance Metrics: Detailed KPIs and measurement methodologies

7. Appendix 1 - Standard Terms and Conditions: General terms and conditions applicable to all services

8. Appendix 2 - Compliance Requirements: Specific regulatory and compliance requirements for marketing activities in Indonesia

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok成人版 | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions




































Clauses




































Relevant Industries

Retail

E-commerce

Technology

Financial Services

Consumer Goods

Healthcare

Real Estate

Hospitality

Education

Manufacturing

Professional Services

Entertainment

Telecommunications

Food and Beverage

Automotive

Relevant Teams

Legal

Marketing

Procurement

Finance

Compliance

Operations

Creative Services

Digital Marketing

Brand Management

Business Development

Project Management

Account Management

Relevant Roles

Marketing Director

Chief Marketing Officer

Agency Account Director

Legal Counsel

Procurement Manager

Brand Manager

Marketing Manager

Digital Marketing Manager

Creative Director

Business Development Manager

Compliance Officer

Contract Manager

Chief Executive Officer

Operations Director

Finance Director

Project Manager

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks, 聽Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination, 聽Severance Pay, Governing Law, Entire Agreemen

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